PARIS, France -- For the first time in France, a Boeing 737-800 from the fleet of Air France-KLM subsidiary, Transavia, features a unique livery and logo which will promote Bostiks new branding and identity across Europe. This unique contract between two French companies with international ambitions and operations highlights the expertise of Bostik, a specialist in adhesives for aerospace applications.
Making the Bostik brand fly With a 250 square-meter airborne display of its new graphic identity, Bostik has people talking and has demonstrated that when it comes to performance, the skys the limit. The international manufacturer of adhesives for the industrial, construction and consumer markets unveiled the re-branded Boeing 737-800 airplane today during a press conference at Orly airport in advance of the aircrafts maiden flight.
Bostik and its parent company, Arkema, will use this high-profile Europe-wide campaign to promote their expertise in the adhesives and materials used by aircraft manufacturers which are designed to meet the industrys exacting specifications.
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